Thoughts:
“If your product doesn’t show up on time, your customer’s interest won’t wait.”
“It’s not just what you sell. It’s how fast it lands in their hands.”
“A failed delivery is a silent refund.”
Your product isn’t the reason people cancel.
Your ad isn’t the reason people ghost.
Your price isn’t even the problem most times.
It’s your closing & delivery system.
I’ll focus on the delivery for now.
You spend all your energy dragging strangers into your business… only to deliver like NEPA light.
And then you sit there wondering why your sales don’t scale.
Let me tell you a story…
Back when I started, I thought I was doing something.
Instagram was buzzing. People were ordering.
Money was looking like it would start to rain.
I had 14 paid orders on Friday.
But I waited until Monday before I started delivering.
Biggest mistake of my early Ecommerce life.
By Monday morning, 5 had switched off their phones.
By Tuesday, 3 said “I’ve changed my mind.”
And the rest?
They didn’t even open the door when the delivery guy got there.
You know how embarrassing it is to tell your supplier, “Sorry, I couldn’t sell again” after making mouth?
That day taught me something I still teach today.
Delivery is the real face of your business. Mostly if you’re doing payment on delivery.
Customers Buy Speed, Not Just Products
People don’t just want the thing. They want the thing now.
We’re living in a world where you can order food & a cab from your phone and get it immediately.
So when you take 2 – 4 days to deliver a waist trainer or gel, they’ve already moved on.
Trust builds repeat customers.
Repeat customers build profit.
But if you’re slow?
Even your best ad will turn to ash.
So in essence, customers forget about you when they place an order from you.
So, remind them over and over again!
How to increase the speed of your delivery
Strategy 1: Prepping Customers Before Delivery
You know why some people don’t open their door?
They didn’t remember they even ordered.
So what we do now is… the moment someone places order:
– We send a confirmation message / call them
– We remind them again before delivery.
– Then we ask if they’ll be available and the best time to deliver.
That one tiny step?
It increased our successful delivery rate by 35% in one week.
No extra cost. Just extra sense.
Think of it like this…
When you buy things online, are you not surprised you almost forgot you ordered something when they call you?
So remind them over and over again!
Strategy 2: Cut Delivery Time, Cut Cancellation
We timed it.
Orders delivered within 24–48 hours?
Way less cancellation. Way more referrals. Better feedback.
But orders that took 3+ days?
Almost 40% died on the road.
Imagine paying for ads, doing follow-up, wasting time…
Only for the thing to scatter at the final gate.
It’s like cooking egusi with goat meat, then pouring it away at the dining table.
No one will remember how good the soup smelled if they never tasted it.
Make sure you have enough inventory. If not, any deliveries in places with no inventory are automatically failed delivery…
…except you collect payment before delivery.
If you’ve made it this far… then let me show you the real plug.
You can fix your delivery today. Not tomorrow. Not next year. Now.
Inside *Ecommerce Success Launchpad,* there’s a full section that will help you:
✅ Hire multiple delivery agents.
✅ Script the exact delivery message that reduces cancellations
✅ Choose the right locations to focus on (for higher success rate)
✅ Set up your WhatsApp delivery coordination system
✅ Set delivery SOPs to scale beyond yourself
✅ Avoid common delivery scams and theft
And you don’t need to guess.
You’ll get the Delivery Lesson – ready to copy.
Even better?
You’ll join a community of people already doing this daily.
You’ll ask questions. Get help. Move faster.
If you’re tired of running ads and watching customers disappear at the last minute…
Fix your damn delivery.
And let Ecommerce Success Launchpad show you how to do it right.
